Erik Thorvaldsson (950 – 1003), better known as Erik the Red (so-called because of his hair color) was part of a family of great explorers.
His father Thorvald Asvaldsson was banished for murder in Norway, after which he moved his family to Iceland. Following his fathers footsteps, Eric was banished from Iceland for murder, after which he decided to move to a newly discovered island, which he later named Greenland.
Eric became the first scandinavian to settle on the island, where he started a community that would last for more than four centuries. He called the island "Greenland" to make the island sound appealing. This was a marketing tool to attract new settlers to his island.
"The Great World History Book"